New Creatives Interactive Brief

New Creatives - Interactive Brief




Budget: Up to £20k

In our interactive commissions, we’re interested in supporting interesting concepts and ideas for immersive audio and video works that can give an insight into a powerful experience, situation or location. We are particularly interested in ideas that might explore interactive gaming, interactive VR, AR, MR interactive 360 and audio experiences.

What is Interactive art? Interactive art invites the audience to take part. In interactive art viewers are no longer passive onlookers, they are encouraged to participate in the realisation or completion of the work. There are many different forms of interactive art ranging from interactive dance, drama, music, theatre, film and gaming. Technology is giving us more powerful tools and asks us to interact with each other and the world in new and exciting ways. From projection mapping on buildings and 360 domes, augmented games on your phone, to binaural audio trails, we are experiencing an explosion of interactive experiences, in galleries, theatres, online, at festivals and out and about on our streets. We are looking for work that explores interactive technologies in new and exciting ways. 

Interactive projects maybe single artist driven or collaborations – lead creatives must be aged between 16-30 but you can work with other age groups to deliver your project.

Interactive projects can range from 3 minute to audio pieces of up to 15mins – we are very open to ideas on the format and duration in this area.  Full technical delivery details will be given at the point of commission and are in line with BBC compliance and delivery guidelines. 

To apply please complete the online form here

If you would like to apply, but have particular access needs or submitting a written application is difficult for you, please contact the team at or 01303 259777


Six ideas will be shortlisted to receive professional training from New Creative Producers and development and support of their idea from the SWCTN Team, Immersion Fellows and Watershed.

To be a shortlisted New Creative does not guarantee that you will move on to the commissioning stage

Development Day:

Developed ideas (along with a production budget and schedule) will be reviewed by a panel, and the best ones will be invited for interview.


We will be commissinoning 3 Interactive pieces this round.


You will receive 3 days training. The sessions will cover training in broadcast audio production, and self-branding and marketing.

You will also receive interactive training and development from Screen South with an Interactive Training Day delivered with BBC R&D at Watershed in Bristol

You will develop your idea further with the guidance of your New Creative Mentor and Screen South producers in one-on-one sessions.

  • Each commissioned New Creative will receive a budget; these are variable depending on the scale and ambition of the work but are up to £20K
  • Your New Creative Producer will work with Screen South to assign you a professional mentor who will support you to produce your work.
  • From signing the Artist Agreement, you will have 3-4 months in production, including post-production and quality checks on your final work.
  • Finished work is delivered to BBC Arts and may be selected for a new strand, BBC Introducing Arts, which will showcase and introduce new artistic talent from across the UK via all BBC Platforms – on BBC iPlayer, BBC Taster, BBC Sounds, BBC television, BBC Radio – and beyond. We’ll look to identify the best platform for each idea.
  • Screen South will also be showcasing the work via events and festivals.
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